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Frequently Asked Questions About Edible® Franchise

Common Gift Franchise Questions, Answered

Thinking about owning an Edible® franchise? We’ve compiled answers to the most common questions to help you understand what it takes to join our growing family. From costs and support to training and profitability, we’ve got you covered.

If you don’t see your question here, don’t hesitate to contact us! Our team is here to provide the information you need to make an informed decision about your future with Edible®.

  • To qualify as an Edible® franchise owner, here’s what you’ll need financially:

    • Net Worth: $750,000

    • Liquid Assets: $250,000

    • Initial Investment Range: $240,000–$531,000

    These qualifications ensure that our franchise owners are well-prepared for a successful business launch and operation.

  • We are looking for passionate individuals who align with our mission to create extraordinary gifting and retail experiences. Our ideal candidate is excited about the Edible® brand and eager to deliver exceptional retail experiences by following our proven system. A background in service-related industries, such as retail, hospitality, food service, banking, real estate, or other sectors, is highly valued.

    Candidates with prior franchise, business ownership, or managerial experience, as well as a strong commitment to community involvement, are a perfect fit. We seek leaders with excellent team-building, communication, and marketing skills actively engaged in their local markets. Whether you’re an owner-operator or seasoned manager, this is your chance to bring joy to your community.

  • Yes, it’s essential for the franchise owner to live in or be actively involved in the community where they operate their location. This ensures strong local engagement and better business success.

  • Edible® has established partnerships with third-party lenders who may assist you in meeting your financing needs. These trusted partnerships simplify the funding process and provide guidance as you move forward.

  • The initial financial pre-approval process includes typical franchise due diligence. This involves a thorough background check and verification of your assets to ensure your qualifications.

  • Edible® offers a robust, multi-step training program to prepare new franchisees for success. It begins with the Edible® Franchise Entrepreneurial Leadership Toolkit Certificate Program, hosted and accredited by Babson College.

    Once certified, franchisees undergo a hands-on training program that’s been fine-tuned over Edible®’s 26-plus years of experience. Next, you’ll complete a five-day, immersive training at a corporate store alongside certified managers or field training experts. This segment teaches you everything from creating our iconic fresh fruit arrangements and dessert boards to delivering an unforgettable customer experience.

  • While we can’t guarantee earnings, our top franchisees report average gross sales between $422,853 to $669,595. Want more details? Check out the Franchise Disclosure Document (FDD) to learn more!
  • The investment range to open an Edible® franchise is $240,000 to $531,000, depending on factors such as location and store size.
  • Typically, you’ll need a team of 5-8 employees to efficiently manage operations and maintain exceptional customer service standards.

  • Edible® began as Edible Arrangements®, a brand known for its iconic fruit arrangements. In 2020, we evolved into Edible®, expanding beyond fruit gifts to offer a wider range of treats and experiences. With over 25 years of expertise in gifting and delivery, our trusted name and loyal customer base continue to help us lead as the #1 most preferred brand in the food gifting category, with 81% aided brand awareness.

  • The lump-sum initial franchise fee is $30,000, due upon signing the Franchise Agreement. This fee is non-refundable and goes toward evaluating your proposed store location, providing initial training for franchisees and managers, and assisting with the development and opening of your business.

    This upfront investment ensures you have the tools and support needed to launch successfully.

  • These fees cover resources to help your business grow, from brand awareness initiatives to operational support:

    • Royalty Fees: 5% of your weekly gross sales or $200 per week (whichever is higher)

    • Marketing Fees: Up to 5% of your weekly gross sales, which includes 3.5% for the National Marketing Fund and 1.5% for local marketing efforts

  • Whether you’re looking for a food, gift, or specialty franchise opportunity, Edible® has you covered. With over 25 years of experience, a trusted brand name, and a proven system backed by exceptional training and ongoing support, Edible® offers everything you need to thrive as a franchise owner.

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